With crowds filling James Street North late into Friday evening, stopping to listen to steelpan drums, pose next to a sculpture or cheer on models on a pop-up runway, Supercrawl is officially back in Hamilton this weekend.
Earlier Friday afternoon, Sandy Miranda was setting a display in front of her family's business, The Lighthouse Fish Market, and chatting with Ceilidh Barrett, who works at nearby restaurant Caro.
Miranda said she is "absolutely excited" for the weekend, and the festival is a great chance for her family's market, which sells local produce, to get new clientele.
Kim Cruz works for sariKNOTsari, a clothing upcycling store on James Street. She said this is the second Supercrawl sariKNOTsari has set up for, and she said she is ecstatic for the festival.
"We're beside an AirBNB and people flew into Hamilton, two days ago, from Vancouver for Supercrawl," she said.